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193 McGregor Street

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M Richard & Associates has been retained to lead the planning and engagement process for a development at 193 McGregor Street. We are excited to present the vision for a new 4-storey, multi-family building. 

We invite you to spend 5-10 minutes reviewing the project details and to provide feedback or share your support for the project.

Site Overview

193 McGregor is located on the northeast corner of McGregor Street and Pritchard Avenue, in the William Whyte neighbourhood of the Mynarski ward. 

The rectangular-shaped site of +/-10,342 sq. ft. in size is currently vacant and is zoned “R2” Residential Two-Family with vehicle access from the rear paved public lane.

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North: across a public lane is 588 Manitoba Ave, a three-storey, multi-family dwelling, and 586 Manitoba, a single-detached dwelling


East: 575 Pritchard Ave, a two-storey single-detached dwelling


South: across Pritchard Avenue are one- and two-storey single-detached dwellings.


West: across McGregor is the Association of United Ukrainian Canadians Temple (591 Pritchard Ave.)

Surrounding Context

Why here?

The surrounding area offers an abundance of community amenities and retail options that serve the greater community and the city at large. The area is walkable and bikeable, in proximity to an array of retail and services to meet daily essential needs. 

  • A major national grocery store is located within an 11-minute walk or public transport commute, and under 4 minutes using a bicycle or vehicle

  • Three Winnipeg Transit routes, #16, #17, and #97, with stops within a 5-minute walk from the property

  • Several dozen restaurants, diners, and community grocery and retail stores are all within a 10-15 minute walk from the property

  • Two schools and parks are located less than a 10-minute walk


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Walk Score (

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Proximity to Amenities and Services

Regulatory Framework

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The site is identified within the “Established Neighbourhoods - Mature Communities” policy area under the Complete Communities Direction Strategy 2.0. The area is primarily residential in character while providing complimentary commercial, employment, educational and recreational uses.


Established neighbourhoods are stable, but not static. The future success of these areas depends on the ability to adapt and change. They present an opportunity to facilitate residential development that positively contributes to neighbourhood character and revitalization. Expanding housing options for residents in a manner that is sensitive and complementary to existing development, building more complete communities, and aligning with the City’s residential intensification target. This will contribute to area growth and stability over the long-term and will expand housing options for young adults, families and older adults entering retirement.


What is Complete Communities 2.0?

Complete Communities 2.0 is one of four direction strategies supporting the City’s long-range development plan (OurWinnipeg 2045). The strategy guides land use and development in Winnipeg.

Proposed Development

The vision for the development will be providing a four-storey apartment building with 26 units of 1- and 2-bedrooms. As well, 7 of the units will be designated as CMHC affordable. The interior parking is hidden behind the main floor units and lobby. 


Different facade materials are being used to break up the wall from an aesthetic perspective. Outdoor amenity space will be located on the east side of the building, providing a patio area available to residents.

The future development application will require a rezoning of the land from “R2” Residential Two-Family to “RMF-L” Residential Multi Family Large to accommodate the number of units being provided.

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Front of building view looking northeast 

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Rear of building, at public lane, looking southeast 

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Front of building looking northbound 

Proposed Site Plan

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Proposed Floor Plan

Building Features:

  • ​​Residential Units 

    • 4 two-bedroom units
    • 22 one-bedroom units (7 units CMHC affordable)
    • Juliette balconies (levels 2 to 4)
    • Patio area for main floor units


  • Building height of approx. 45ft

  • Parking

    • 11 Interior parking spaces

    •  5 exterior parking spaces (2 visitor spaces)

    • 2 Accessible parking spaces

    • Indoor and outdoor bicycle parking stalls​

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Building Elevation

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Shadow Study

A shadow evaluation was undertaken to assess the impact of the proposed development on the surrounding areas. To evaluate potential shadows on the site and surrounding areas, the Spring Equinox and the Summer and Winter Solstice were used in the assessment. 

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Next Steps  

  • This development has been passed by Council.

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